Download free Digital Strategy resource for hotel industry.
Download free Digital Strategy resource for hotel industry.
Define the best keywords for your hotel's SEO & Search Ads
Automatically create ad copies by choosing from dropdown menus
Guidelines & best practices for Google Search Ads for Hotels included in the resource
Content ideas for categories, attributes, ideas & offers for hotel industries which have worked for 250+ hotels
Digital Marketing for Hotels & Resorts
Website
Ensure that your website features the following pages: Home, Location, Amenities, Services, Things to Do, Nearby, Media Coverage, Testimonials
Include Price & Availability by Date on Calendar dropdowns
Include Price Comparisons with OTA's in a sidebar pop-up
SEO
Define Entities or Attributes for your hotel. These should be used as keywords on the website & may include the following: Stars, City & Neighborhood, Location Type, Category, Amenities, Facilities, Offers
Location type may include: beach front, sea side, mountain side, snow, downtown, forest, desert
Download our guide to learn more about other attributes mentioned above & create useful content
Example: King's Hotel - A luxury beach-front resort on Daytona Beach, California. Book Summer Vacation Package at 30% Off.
Paid Search
Download our free resource which has proved successful for over 250 hotels including top 5-star chains in US to premium resorts in Hawaii
This guide will help you create keywords and write ad copies for your hotel's Google Search Ads